Emerging Life Science Markets
Hear from industry experts at Digitas Healthcare, the CementBloc, and Prolifiq Software, Inc.
In this episode: emerging versus mature markets, mobile adoption, field sales force, localization, iphones in china, global mobile strategy, market regulation challenges, content management systems (CMS), translations
Mobile Impact on Medical Sales
Hear from industry experts at Digitas Healthcare, the CementBloc, and Prolifiq Software, Inc.
In this episode: physician relationships, rep-like services, sales rep replacement, sales talent, mobile transition, edetailing, salesforce shifts, brand benefits, sales rep experience, content, iPads, conversations, Gartner, Manhattan Research Associates, research, news, patient education, self-reported data
Pharma Salesforce Trends
Hear from industry experts at Digitas Healthcare, the CementBloc, and Prolifiq Software, Inc.
In this episode: physicians' transition to hospitals, new product education, multichannel communication, sales reps, hcp interactions, patient education, content, data analysis, sales rep training, non-personal selling, rep-based selling
iPads in Medical Marketing and Sales
Hear from industry experts at Digitas Healthcare, the CementBloc, and Prolifiq Software, Inc.
In this episode: iPads, iPhone, mobile adoption, IT infrastructure, procurement, sales reps, mobile adoption, physicians, healthcare communications agencies, regulatory, pharmaceutical industry, digital, detailing, printing and collateral costs, strategy, instant on, weekly iPad usage, brand websites, apps, ROI.
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